Early Life as a CEO
It’s been about four months since leaving home. Life as a
CEO in the Southern Cone of South America has been moving pretty fast but at
the same time, has felt like I have been down here forever. I think back to
just a few months ago when I arrived in Buenos Aires. I had zero knowledge of
getting around the city and was a little worried how I was going to navigate
this place on my own let alone have to lead groups of other travelers here. I
now shred around the city on a skateboard, j-walk like no other, and take the
subway (or subte) as if I were
anywhere in the states. And it’s not just Buenos Aires that I have to get used
to; it’s Rio, La Paz, Santiago, Montevideo, and every little stop we make in
between. There are many things that I have learned and seen in my short time being a
guide down here. Here are just a few I have put down:
1 Adapt
quickly
To say you have to be highly adaptable is a severe
understatement. Life as a guide calls for constant change. You are always on
the move. I have found that just being anywhere for longer than two nights
feels like being a permanent resident of the city I’m in. That hotel room
becomes your apartment. You spread all of your clothes all over the place. You
even buy groceries and put them in your mini-fridge. Groceries! Then it’s packing
everything up, tossing your backpack it in the back of the car, van, plane,
overnight bus, or pickup truck, or ferry across the Rio de la Plata to Uruguay
(current location at time of writing), counting the heads of everyone in your
group, giving the driver a thumbs up, and moving to the next place. Your wardrobe
is always changing. It’s pea-coats, jeans, sneakers, on a crisp day in Buenos Aires or
Montevideo, board shorts, flip-flops and coconut water in Brazil the next.
It’s chilling on the beach in Rio and going out to a club in Buenos Aires that
night with sand still on your feet. And it is not just physical change though;
it’s culture, language, and lifestyle you are constantly passing through.
It's arriving to
Buenos Aires, learning how to speak and understand castellano, the name for the quasi-Italian sounding Spanish they
speak, then moving to Bolivia, where they don’t speak that way, then moving to
Brazil, where they speak Portuguese with different accents depending on where
you are. (This gets extremely disorienting.)
It’s hopping off the plane, walking straight
past all the confused travelers to the immigration line, knowing the guys who
inspect your visa and stamp your passport, then talking Argentine politics with
Esteban, the guys who brings you from the airport to your hotel.
People around you are constantly changing. Not just the
locals, but the travelers in and out of your groups. Each group I have had
feels like a different experience because they all see and perceive things
differently. It is strange being with the same dozen or more people everyday
for two to three weeks, having an amazing time, then they all leave and you’re
suddenly all by yourself. Then, just a few days later, you start the whole
process over again and the cycle repeats. The only people who are constants in your life are the other CEOs you see when your tours cross. Crossing with another CEO is like seeing your long lost friend, over and over again. Your social life is your work life
and vice versa.
2 I
would prefer a solid internet connection over just about anything
All this constant change can throw you off balance. It’s
hard to find your bearings in a place where nothing is what you are used to. It
is important when traveling to have a few things that anchor you to something
familiar. Like that spinning top Leonardo DiCaprio uses in Inception. For example, I consider my white 13’’ screen Macbook my portal to the
universe. But it needs more than just that. This baby can only do a few things
on its own like play music, movies, and teach me beginner Portuguese. It needs the
internet to be complete. There’s many things we Americans take for granted. You
want me to say things like running water, democracy, access to Chipotle
burritos blah, blah. No, what we take for granted is great internet. Internet
is available everywhere here in South America, but great truly great internet
is hard to come by. Take a moment to watch this video now. How long
did that take? 3 seconds? Enjoy it. I finally found a decent enough connection to watched a full episode of Mad Men without
any stopping. I felt like I had won the lottery.
Working
in multiple countries requires a lot of flying. If you finish a tour
in Rio and your next tour starts in Buenos Aires a few days later for example,
you have to send a flight request to your manager, who later sends you a confirmation
with your flight details. Many flights are famous (or infamous) among the
CEO’s. There’s the three flights needed to go from Rio to Santa Cruz, Bolivia on Bolivia's airline, BOA, which accounts for a long travel day and the questioning of the plane's flying ability after it shuts off on the runway. There’s the
6am Aerolinas Argentinas flight from Rio to Buenos Aires, which means you say
goodbye to your group in a club in a Rio favela at 4am and take a taxi straight
to the airport. This is rather tiring. The flight that makes it all worthwhile is Emirates flight 247. This three-hour dream ride from Rio to Buenos Aires departs daily at
4:15pm and is pure bliss. Upon boarding, you receive a greeting. "Welcome Mr. Thomas! Your seat is just a few rows down on the left." You get a hot towel before take off. Your seat has
plenty of legroom and an iPad sized touchscreen in front of you with thousands
of movies, old and new, music, podcasts, news radio, and duty free shopping.
There are also two cameras attached to the plane that let you see what you are
flying over whilst watching a movie! If you like, you may grab todays newspaper
from Brazil, Argentina, the US, and even the United Arab Emirates. The crew speak
like 20 different languages and always boast it after take off…in like 20
languages. “Ze crew on the plane can address you in English, Spanish,
Portuguese, Italian, Greek, Hungarian, Swedish, Danish, French, Chinese,
Japanese, Korean, Arabic, Farsi, Hindi….”
You receive a menu for dinner that is
in English, Spanish, Portuguese, and then you may read it from right to left,
in Arabic. The food is delicious and can be eaten with metal forks and knives.
When it gets dark, the ceiling has hundreds of little lights that are supposed
to be a starry sky. This is the only flight that I legitimately did not want to
get off the plane when we landed.
Learning
how to manage expectations/control perceptions
When dealing with groups of people traveling down
here, managing expectations is everything. For starters, time management is
absolutely crucial. I originally thought that it was only Americans who live
life based on the clock and were very time addicted. It turns out that this
applies to all Westerners. Managing time on a continent that treats it much differently than
those who travel here do can be a tricky balance. On travel days, I always add
an hour or sometimes more to the actual time it is supposed to take to get anywhere. Overestimating is your best friend. That 16 hour bus ride really takes 14. You arrive 14 hours later as you expected, but everyone thinks you
got there “early”. “Guys, good news. We made great time!” Happy group. If/when
your 16 hour bus ride does indeed take 16 hours, you are simply on time or a
little late. The group is still happy although you know you are actually late.
If you are unsure of a price for a certain activity, it is always better to
tell someone they actually owe less money than more, so it’s always best to do
that.
You never go to a sit-down restaurant if you are in a
hurry. The service industry in every country we travel in takes time,
especially with a group of up to 16 people. Drinks take awhile to make and will
sometimes arrive before your food. Food often comes out staggeredly, so it’s
best not to wait for everyone to be served before eating. The bill will never
be brought out unless it is asked for. We Westerners love our
drinks out right away, our food short after, and the bill about 20 minutes
later.
What I try to stress with groups is to consider dinner as a part of the
whole experience rather than just something to be done before moving onto
something else. This goes for the travel days as well. For me, the 18hour
Bolivian train ride is just as much a part of the tour as going to see Iguazu
Falls for example. The apocalyptic quantity of mosquitos found in the Brazilian
wetlands of the Pantanal and the uncountable amount of bites they inflict on
your legs can be more memorable than seeing the Christ Statue in Rio. People
expect to love the big sights on the tour, but it’s the role of the guide to
make sure they enjoy everything else along the way. (insert journey not the
destination cliché)
Another big expectation, and the one that probably
bothers us CEO’s the most, is the weather and animals. Discovery Channel shows
and guidebook literature have permanently warped our perception of South
America. As it turns out, wintertime is indeed possible to occur south of the
equator, and it occurs during the months opposite that of ours in the Northern
Hemisphere. In Buenos Aires or in Uruguay, this will surprise some, but the
parts of Brazil our tours cover get it the worst.
People view Brazil as a perfectly sunny place, where it
never rains, is teaming with packs of jaguars, flocks of toucans, herds of chimpanzees,
and rivers of clown fish. Although this is slightly exaggerated (none of these
things actually exist), you would be surprised as to how many view the country
in this way. This is more so with the weather. It doesn’t matter how many sunny
days you have had on a tour, more than two days of rain will always bring the
“wow, I didn’t know how rainy Brazil is” or the “I can’t believe I’m wearing a
coat in Brazil” or the “is this normal?” line from someone. Rain is indeed
required to provide such lush and tropical (rain)forests, and lots of it. There
is no rainy or dry season in Southern Brazil, just a more and less rainy time
of year.
Brazil can be such a wildcard with the weather, that any attempt to
foresee it leads to sure frustration. Partly cloudy means mostly cloudy, mostly
cloudy means rain, a percentage less than 50% rain always means 100% and more
than a 60% chance means sunny a beautiful day.
All of this for me, is an absolutely incredible experience down here that I wouldn't trade for anything else at the moment. Four months in and I am still loving it.
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